South Barrington web design agency reveals how often you should redesign your website

Want to start your creative project today? Fill out this form, and let’s discuss your next steps.

Tell Us About Your Project.

Yes, I'm interested in discussing a

project for

. My name is

and you can email me at

or you can text to

Should we redesign our website is a common question among clients, and the answer is yes. You need to redesign your website when necessary, which can take two to five years. Technology is rapidly changing, and the above limitations might not be the most effective. For example, you might find frequent user experience changes for search engines, and if you are SEO-focused, you will need web redesign services. We’ve asked a web design company from South Barrington to let us in on how often you should redesign your website. Book a call with our Barrington web design agency, and we will take care of your project needs.

web design s barrington

Redesign after 2-4 years

Unless there is an urgent update on your website’s design, you should have a routine to manage it properly. The industry standard is two to four years, and you can keep up with all the updates that occurred within that time. The range can be different in various industries, and you should follow what your competitors do to be successful. For example, the changes can be rampant in the tech industry, unlike in manufacturing. The traffic can be high, while the user needs and devices are quickly changing, forcing you to adapt your site.

Avoid random redesign

You need to have a plan for redesign and adequately consider all the factors involved, such as the following;

  • Competitors 
  • Traffic
  • Consumers
  • Conversion rates
  • Feedback
  • Trends
  • Industry

You should critically assess the above factors before making any decision. Having a good reason to redesign your website will allow it to have the best impact on your business. On the other hand, going into something hastily will waste your budget, and you might not realize any significant return on investment.

What should be the timing for your web redesign?

The factors to consider for web redesign show that there is no specific timing to do it, and it is entirely up to your business demands. Your customers and business are the main factors. For example, users are continually adopting new devices, and you will need to know their demands. Therefore, you should be conversant with their behavior and then adjust accordingly. You can then develop an excellent cycle to follow for your web redesign needs in South Barrington.

Redesign for multitasking

When you redesign your website, make sure that you have various reasons why you are doing so. For instance, an SEO agency in Chicago might suggest you redesign your website to achieve responsiveness, search engine optimized performance, or to be more social media friendly, in addition to increasing conversions. It reveals that redesigning your website should be more of a plan and response to the industry demands to get the most out of your business. Therefore, the reasons are more important than timing. One-time redesigning does not solve everything. You will need to maintain a proper routine and analysis of your business and industry to be more aware of what’s going on and how you will need to adjust.


Your web redesign needs in South Barrington must be principled, as you should consider sales, social reactions, speed, simplicity, SEO, scalability, and structure. These are part of the factors that drive your online business, and they correlate with each other to solve your operational needs. There is no specific guideline to your web redesign, and the key takeaway is your business goals, including swift responses to market and technology changes. A good process should be flexible and consider potential future changes.

If you are looking for an agency to handle your web redesign, feel free to get in touch with us. Our web design agency in Chicago is ready to help.